Ada Bar kama Adv.
Owner & CEO
Ada Bar Kama is the Owner and CEO of the company, leading it with a clear vision, high standards, and a strong commitment to excellence.
She holds a B.Sc. in Industrial Engineering and Management, a B.A. in Business Administration, and an LL.B. in Law—a unique combination that gives her a broad perspective and a strong understanding of both business and industry.
Ada has extensive experience in managing companies, especially in international markets. She brings practical thinking, strong management skills, and a deep understanding of complex processes in a global environment.
Under her leadership, the company operates with high standards of quality, reliability, and stability, while staying closely aligned with market needs.
Ada’s management style is based on professionalism, attention to detail, and the ability to lead large-scale processes—while maintaining integrity, consistency, and continuous growth.
Today, she continues to lead the company forward as a strong and leading company in its field.
Elad Sror
Deputy CEO
Elad Sror serves as Deputy CEO of Solbar, bringing with him more than a decade of leadership experience within the company. Since 2019, he has also served as Chief Sales Officer, leading Solbar’s commercial strategy and business development activities across global markets.
Throughout his years at Solbar, Elad has held a range of senior positions spanning sales, marketing, trading, and risk management, including responsibility for oil and protein sales. He also brings extensive expertise in logistics, supply chain management, and operational leadership.
In addition to his commercial responsibilities, Elad oversees the company’s operations, including raw material procurement and the overall management of the organization.
Prior to joining Solbar, Elad served as an Authorized Dealer Manager in Motorola’s cellular division, where he managed customer portfolios.
Elad holds a BA in Economics and Business Administration and an MA in Business Administration, both from Ben-Gurion University of the Negev.

